VQ Creative evaluates the needs and vision of a brand in order to secure the proper celebrity, major record label recording artist, independent record label recording artist, sponsor or cross promotional corporate partner for participation in an event or marketing/AD campaign. VQ Creative will solicit the artist, celebrity or partner, negotiate terms and deliver the artist or partner to the client. All of this is done with the objective of creating a partnership that will best represent the client’s corporate image and provide the highest return on investment. For cross promotion, sponsorship or branding inquiries contact – marketing@vqcreative.com
A few examples of previous projects are:
Robin Thicke for People Magazine and Canon Camera.
*Exposure* - Print Media: A full page promotional ad in People Magazine, 2 page post event Cannon Camera advertorial in People Magazine, a full page promotional recap in the NY Metro. Online Media: Electronic e-mail blast to people.com online subscribers (350,000 impressions). Direct Mail: Event postcards sent to 5,000 NY Metro subscribers.
Fall Out Boy performance for the 2007 Grammy Nomination Kick Off Party with Mark Cosmetics.
*Exposure* - Print Media: Full page People Magazine in-book promotional ad, Las Vegas Review Journal, Daily Variety, NY Daily News, NY Post (Page Six). National television media: VH1, Access Hollywood, Entertainment Tonight, Extra, and E! News. Online media: PEOPLE.com, vegaspopular.com, perezhilton.com, Eonline.com.
See Fallout Boy on Access Hollywood:
Jesse McCartney for Teen People’s Listening Lounge Event in conjunction with Target, New York City’s Radio Station Z100, Live Nation and AOL.
*Exposure* - Online media: Network Live streamed the performance on AOL.com (110,000,000 impressions), E-card flash “invite” e-mail blast sent to people.com online subscribers (350,000), e-mail blast to Z100 VIP online subscribers (500,000), “Livewire” e-mail blast (270,000) and teenpeople.com e-mail blast to “trend spotters” (7,000). E-Card posted on TEENPEOPLE.com, Z100.com, and Live Journal.com. Print Media: Full page promo and full page promo recap ad in Teen People Magazine. Radio: 3 week ticket giveaway via New York’s Z100 radio station leading up to the event.
